Angela Bradley knew the Postal Service could help Chinese restaurant owner Andy Fheng promote his business — she just didn’t know how to tell him.
Fheng speaks limited English, so Bradley — a Gateway District small-business development specialist — turned to colleague Rex Chiang, who speaks Mandarin.
“I was confident Rex could help,” she said.
Chiang spoke with Fheng about his Creve Coeur, MO, restaurant. Chiang quickly realized Fheng would benefit from Every Door Direct Mail, which allows businesses to target their mailings to specific neighborhoods.
With Chiang’s assistance, Bradley made the sale.
“Advertising his new restaurant through Every Door Direct Mail provided the market saturation he wanted,” said Chiang, a customer services supervisor in Ballwin, MO.
Customers who understand simplified Chinese and Spanish also can use usps.com for a variety of services, including placing mail on hold and scheduling package pickups.