Post Offices across the nation will hold events to mark National Small Business Week, which is April 29-May 5.
More than 7 million small-business customers rely on the Postal Service for their mailing and shipping needs, generating more than $2.5 billion in annual revenue for USPS.
The organization estimates another 28 million small businesses may not be aware of how USPS can assist them.
“The Postal Service continues to create solutions to help grow revenue for small businesses,” said Acting Chief Customer and Marketing Officer Jacqueline Krage Strako. “By using USPS as their shipping and mailing provider, these businesses receive world-class service and the largest delivery network in the nation.”
The organization’s events will include Grow Your Business workshops, which Post Offices will hold in their lobbies. Participants will receive mailing and shipping tips and information on how they can use USPS services to grow their businesses.
The Postal Service’s small-business offerings include Every Door Direct Mail, a marketing tool that allows firms to use demographic information to target customers.
Additionally, businesses can use the Informed Delivery mail notification service to create interactive digital marketing campaigns.
The U.S. Small Business Administration, which organizes National Small Business Week, has more information on its site, while usps.com has details about postal products and services for business customers.