A sales lead from a letter carrier in Ohio has resulted in a $5,000 marketing mail deal for the Postal Service.
After talking with a customer on his route, Jason Lundquist, a letter carrier at the Twinsburg Post Office, used his mobile delivery device to submit a lead.
A USPS sales team member followed up with the customer and closed a marketing mail deal worth $5,000 in new estimated annualized revenue.
“Using the scanner is so easy to do on the spot,” said Michelle Lane, a business lead development specialist for Ohio 1 District. “If a customer asks a question, the carrier can pull out the scanner, get the information and then submit the customer as a lead.”
Sales generated from employee leads are included in the USPS Delivering for Main Street campaign to raise revenue through sales leads.
The Postal Service is encouraging as many employees as possible to submit at least one lead by Sept. 30 through LEADing Together, a new program that makes it easier to pass along sales tips.
The LEADing Together portal combines the Postal Service’s six employee lead generation programs into one.
Employees who do not have an ACE ID can access the site through LiteBlue by clicking on the LEADing Together link under the “USPS employee resources” tab.
Employees with USPS-issued mobile devices can use the LEADing Together app.
Customer 360 users can click on “LEADing Together” to access the site on that platform. Letter carriers who use an MDD can enter leads while in street mode, under option “U.”
Postal Service retirees can submit leads through KeepingPosted.org by clicking on the “LEADing Together” link under “Useful resources” on the right side of the homepage.
The Small Business and Lead Generation Programs Blue page has more information about how employees can submit a lead.