Ready to POP

A point-of-purchase poster features St. Louis Retail Associate Sahaar Webb, one of the employees featured in this year’s holiday retail campaign.

USPS recently shipped this year’s holiday point-of-purchase (POP) kits to Post Offices.

The kits contain promotional retail items for both domestic and international shipping, mail-by dates, stamps, cards and more.

The materials feature images of St. Louis employees Sahaar Webb and Eric Kazee and include the Postal Service’s seasonal messaging, which underscores the reliability of Post Offices and the organization’s diligence in delivering customers’ holiday mail.

The Retail Marketing Blue site and the Oct. 25 edition of Retail Digest have more information.