A Texas employee’s sales lead has resulted in a marketing deal worth more than $107,000 for the Postal Service.
Charles Willis, a customer services supervisor at the Dallas Oak Lawn Post Office, talked with a representative of a business that auctions fine art, jewels and collectibles. The customer was looking for a cost-saving way to market the company’s services.
Willis submitted a lead through the Business Connect program, which allows postmasters, managers and supervisors to initiate follow-up discussions with customers about USPS products and services.
Carrie Davis, a sales territory representative, followed up with the customer and closed a mailing deal worth $107,500 in new estimated annualized revenue for the Postal Service.
Sales generated from Business Connect leads are included in the USPS Every Lead Counts campaign to raise revenue through sales leads from employees.
“Charles knew USPS could help this business with marketing and moved quickly to put them in touch with someone who would make it happen,” said Dorothy Muir, small-business specialist at USPS headquarters in Washington, DC. “Charles leads the way in engaging with customers.”
The Postal Service is encouraging as many employees as possible to submit at least one lead through any of its six lead programs by Sept. 30.
The Small Business and Lead Generation Programs Blue page has more information about Business Connect and the other employee lead programs: Clerks Care, Customer Connect, Mail Handlers, Rural Reach and Submit a Lead.